Google Ad Grants Features:
Maximize your outreach by pairing PPC (Pay-Per-Click) Ads* with Ad Grants to create a seamless local marketing strategy. While PPC targets key abortion-related terms, Ad Grants offer free ad spend to promote unplanned pregnancy services, expanding your center's reach in the community.
*PPC Ad campaigns are sold separately. Learn more.
Up to $10K/mo in Free Ad Spend
Maximize your reach with $10,000 in monthly ad spend, targeting unplanned pregnancy service related keywords.
PPC Integration
Combine Ad Grants with PPC campaigns to amplify both paid and free ad strategies targeting highly competitive AD/AV keywords. (PPC sold separately).
SEO and Traffic Boost
Increase website traffic and enhance SEO, improving your visibility to abortion-minded women.
Full-Service Grant Management
We handle all aspects of grant setup and compliance, so you can focus on connecting with your community.
Frequently asked questions
What to Expect with Our
Google Ad Grants Management Package
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Yes, we will meet with you monthly to review your account performance. During these meetings, we'll discuss key metrics such as total ad spend, click-through rates, cost-per-click, and the best-performing ads and keywords. We'll also look at how users are accessing your site and the cost of acquiring new clients. Additionally, we'll share ongoing ideas and recommendations to help improve your results.
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While not required, using a PPC (pay-per-click) campaign alongside the Grant package is highly recommended for optimal results.
Leveraging this powerful tool with a PPC ad campaign will create a harmonious local outreach and marketing strategy. While your PPC excels at targeting highly competitive keywords, including abortion-related terms, Ad Grants offer substantial free ad spend to focus on unplanned pregnancy services, amplifying your center's impact in the community.
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You can expect consistent utilization of up to the full $10,000 Google Grant each month, improved long-term SEO, and increased connections with abortion-minded individuals. Our approach targets healthcare-related keywords to build organic search credibility, with over 90% of our managed grants benefiting from $9,000-$10,000 monthly utilization.
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If you decide to purchase, the next steps are simple. We will send you a short onboarding application, and all we need from you is a PDF copy of your IRS Determination Letter* to get started. Our team will handle your Google Ad Grant management, navigating all the complex regulations for you. We value your time and aim to make the process as easy as possible!
*If you don't have a copy of your Exempt Organization IRS Determination letter in your files, you can download copies of determination letters (issued January 1, 2014, and later) using our online search tool Tax Exempt Organization Search (TEOS).
To request a copy of a determination letter issued before 2014, submit Form 4506-B, Request for a Copy of Exempt Organization IRS Application, or Letter PDF using the email feature on the form.
Ready to start?
Here's What's Included:
- Google Ad Grants campaign setup and optimization
- $10k/mo in free ad spend
- SEO conversion tracking & monthly review meetings
- A team to guide you through the entire process
Prefer to talk through your project instead?
We are happy to talk with you about our experience helping pregnancy centers understand Her Journey™ more effectively. Please reach out to us and let us know how we can help.
Discuss Your Project
Discuss your project
Let’s Work Together to Reach
the Most Vulnerable
Schedule a time that works best for you to talk using the calendar option below.