Core Team

Luke
Growth Strategist
"As the Growth Strategist at 828Collective, I’m able to blend my two favorite passions – competition and storytelling. My focus is on producing results while crafting compelling, honest narratives. Managing content and ad strategy is where these passions come together, and seeing the results is by far the best part. I enjoy teaming up with clients, sharing their enthusiasm, working together to reach their goals, and celebrating the success that follows."
Meet Luke, a graduate of the University of Mary Hardin-Baylor with a degree in Mass Communication/Public Relations and a Master of Divinity from Austin Presbyterian Theological Seminary. Luke combines his theological background with a passion for digital marketing, holding certifications in both fields, including from HubSpot and LinkedIn Learning.
With over four years of experience as a content and SEO specialist, Luke thrives at blending compelling copy with strategic search engine tactics. He loves helping websites grow exponentially through effective content and ad strategies, combining his competitive spirit with his storytelling skills.
A lifelong learner, Luke founded and led the Austin Presbyterian Seminary Patristics Society, focusing on the study of Early Church Fathers. He embraces a Kenotic lifestyle, inspired by Philippians 2:5-11, and values selfless living.
Luke enjoys the close-knit, people-first culture at 828Collective, where he bonds with coworkers over weekly trivia sessions. Outside work, he cherishes time with his family and continues his love for reading, exploring topics from ancient Christian authors to Middle Eastern history and World War II.
Fun Facts:
- Favorite movie: Office Space
- Preferred cuisine: I love extremely spicy curry.
- Quirky tidbit: Criss-Cross Apple-Sauce is my favorite sitting position.
- Favorite Sport: I am a fiend for live sports. It doesn’t matter if it’s cornhole or basketball—I just love to see people in competition.
- Favorite quote: "If you chop your own wood, you warm yourself twice."